Friday, 25 November 2011

CRASH 2 Web Video: TRANMAN (2011)




From July to the end of October this year I’ve been working on a 40 second web animation called TRANMAN (2011), which tells the story of a bleeding car crash victim, whose life is saved by a timely injection.



The web video was commissioned by Dr. Ian Roberts of the London School of Hygiene & Tropical Medicine to promote the results of the international clinical trial CRASH-2. The trial, coordinated by Dr. Roberts, compared 20,000 trauma patients at hospitals in 40 countries. The results showed that a prompt injection of a low cost drug called Tranexamic Acid (TXA) could reduce death by haemorrhage by 30%. Low profit drugs, such as TXA, do not receive big advertising budgets; Dr. Roberts therefore hoped a web video would help spread the word amongst Doctors.


 
Posted on YouTube in November 2011, TRANMAN has gained considerable viewing figures across the different language versions (Chinese, English, Japanese, Portuguese, Russian and Spanish). The enterprise also obtained significant press coverage, including articles in the New York Times, The Lancet and IMAGINE Animation Magazine. Altogether, the video transmission helped fuel fresh debate about the treatment, thus helping to influence an official marketing campaign from the manufacturer.

To find our more about the CRASH-2 Trial visit:

http://www.crash2.lshtm.ac.uk/#

To view the press articles mentioned, follow this link: 

http://www.hywelproberts.blogspot.co.uk/search/label/Press

TRANMAN (2011) Stills


New York Times Article!


https://www.nytimes.com/2011/11/22/health/trauma-to-highlight-benefits-of-a-clotting-drug-a-cartoon-figure-dies-a-messy-death.html



THE LANCET Article!


http://www.thelancet.com/journals/lancet/article/PIIS0140-6736%2811%2961760-1/fulltext

IMAGINE Animation Magazine Article!


http://www.imagineanimation.net/news/student-film-promotes-medical-drug/12476

Making of TRANMAN (2011)



TRANMAN (2011) was made in stop-motion animation, using a clay puppet filmed using a homemade rostum. The clay puppet was flat, not unlike a gingerbread man, and was animated on a white light box, with the blood added later on the computer using Photoshop. 


Small silicon press moulds were used to make multiple copies of the different mouth shapes and replacements of the puppet.

TRANMAN Development

Final TRANMAN Animatic

Early TRANMAN Animatic




This is an early animatic of TRANMAN (2011). Despite large chunks of the character action in this version not making it trough to the final animatic. I'm still quite fond of the action where the car crash victim raises his arms in an attempt to stop the blood draining from his body, only for the remaining blood in his arms to slide into his stomach.

Saturday, 3 September 2011

Busker Screening






In August 2011 Becky Berry, Max Martin and myself were delighted to have our Stop-motion film ‘The Busker’ (2011) screened outside of university for the 1st time, in the Bristol Festival of Puppetry!

The festival screening took place upstairs in the Bristol’s Hen & Chicken Pub on the 31st of August, a regular hub for animators in Bristol. Thank you to the festivals coordinators at puppetplace for giving us the opportunity to showcase our work and for hosting such an exciting festival. We look forward to the next in 2013!

To find out more about the Bristol Festival of Puppetry and puppetplace, visit:

Thursday, 16 June 2011

Shaking Hands Action Analysis

Action analysis page, for a university brief on ‘shaking hands.’ Here the scenario features a man trying to raise money for gastric bands for obese seagulls.

Wednesday, 2 February 2011

The Busker (2011)



Here a short stop-motion film called 'The Busker,' made in collaboration with Becky Berry and Max Martin as part of the production studies module in our second year at Bristol School of Animation.

Synopsis:  'A penniless street musicians' life is transformed when he finds a bottle top with magical properties.'

The Production of the film was over a ten week period, which included 4 weeks Pre-production: script, storyboard and design. 3 weeks for puppet and set bulding and 3 weeks of animation and post production.
The Team: 

BECKY BERRY: www.beckyberry.co.uk, beckyjberry@hotmail.com

-Animator
-Set design
-Lead Costume Design

MAX MARTIN: www.claynation.co.uk, thatmax@mac.com

-Lead animator
-Set Design
-Puppet Maker
-Sound Design

HYWEL P ROBERTS: www.hywelproberts.blogspot.co.uk, ohwellpr@hotmail.co.uk

- Lead Puppet Maker
- Animator
- Storyboard Artist
- Writer

The Busker (2011) Stills

Busker Puppet Construction


The Busker Development


Busker Collages




These are some collages I made during the character design stage of 'The Busker.' The process used in making them involved cutting out photos and arranging them together in photoshop. I find the photocollage technique a useful way to think about a characters shape and colour, and often comes up with unexpected results.

Tuesday, 25 January 2011

2010 Animation Showreel



Here is my 2010 stop-motion animation showreel,which includes a selection of my animations from the last year and a half at Bristol School of Animation.

The showreel includes exercises, research, experiments and a few clips that I animated for the film 'The Busker,' which I made in collaboration with fellow animation students Becky Berry and Max Martin.